Don’t get caught in a bad hotel

13 05 2010

9,000 hotel workers in San Francisco have been struggling for a fair union contract since August 2009.

Some of my friends hatched this idea of a Lady Gaga flash mob inside two of the boycotted hotels. 4 days ago the video went up of the action’s kickoff in the Westin St. Francis hotel – it already has 100,000 views! Props to Pride and Work and One Struggle One Fight.

Never underestimate the power of a fun and creative action – especially one that can ride pop culture momentum. The video has gone viral and is not just shining a spotlight on the campaign, but inspiring lots of others to get into the streets (or corporate offices) and have some fun.